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How to Use OpenClaw with Salesforce — CRM Automation Setup

Connect OpenClaw to Salesforce to automate lead management, opportunity updates, and report generation using the Salesforce REST API.

Hex Written by Hex · Updated March 2026 · 10 min read

Use this guide, then keep going

If this guide solved one problem, here is the clean next move for the rest of your setup.

Most operators land on one fix first. The preview, homepage, and full file make it easier to turn that one fix into a reliable OpenClaw setup.

OpenClaw + Salesforce

Salesforce is the enterprise CRM standard. OpenClaw is your AI operator. Together, your agent can query opportunities, create leads, update accounts, and run reports — triggered by a message or a cron schedule, without anyone touching the Salesforce UI.

Authentication Setup

Salesforce uses OAuth 2.0. The most practical approach for server-side automation is the Username-Password Flow with a Connected App:

  1. In Salesforce Setup, create a Connected App with OAuth enabled
  2. Select scopes: api, refresh_token
  3. Get your Consumer Key and Consumer Secret
  4. Generate a security token from your user profile

Store in ~/.openclaw/.env:

SF_CLIENT_ID=your_consumer_key
SF_CLIENT_SECRET=your_consumer_secret
SF_USERNAME=your@email.com
SF_PASSWORD=your_password
SF_SECURITY_TOKEN=your_security_token
SF_INSTANCE=https://yourinstance.salesforce.com

Auth Token Exchange

Your skill first fetches a session token:

curl -X POST https://login.salesforce.com/services/oauth2/token \
  -d "grant_type=password" \
  -d "client_id=$SF_CLIENT_ID" \
  -d "client_secret=$SF_CLIENT_SECRET" \
  -d "username=$SF_USERNAME" \
  -d "password=${SF_PASSWORD}${SF_SECURITY_TOKEN}"

Returns an access_token valid for the session.

SKILL.md for Salesforce

# Salesforce Skill

## Query Leads
GET $SF_INSTANCE/services/data/v58.0/query?q=SELECT+Id,Name,Status+FROM+Lead+WHERE+Status='Open'+LIMIT+10
Auth: Bearer $SF_ACCESS_TOKEN

## Create Lead
POST $SF_INSTANCE/services/data/v58.0/sobjects/Lead/
Body: {"LastName": "$LAST", "Company": "$COMPANY", "Email": "$EMAIL", "Status": "Open"}

## Update Opportunity Stage
PATCH $SF_INSTANCE/services/data/v58.0/sobjects/Opportunity/$OPP_ID
Body: {"StageName": "Closed Won", "CloseDate": "2026-04-30"}

Practical Use Cases

  • Post daily open opportunity pipeline to #sales Slack channel
  • Create Salesforce leads from inbound form submissions automatically
  • Update deal stages from natural language: "Mark the TechCorp opportunity as closed won"
  • Alert on stale leads: cron queries leads with no activity in 14 days, posts to team
  • Generate weekly revenue reports from opportunity data

Example AGENTS.md Entry

## Salesforce Workflow
When asked for pipeline: query Salesforce for open opportunities, group by stage.
When a deal closes: update Salesforce opportunity stage to Closed Won, log in #sales.

Sandboxing First

Always test against your Salesforce Sandbox before running against production. Use test.salesforce.com instead of login.salesforce.com for sandbox auth. One bad PATCH at scale can corrupt real CRM data.

Ready to unlock this for your workflow? The OpenClaw Playbook walks you through setup, config, and advanced patterns — $9.99, one-time.

Frequently Asked Questions

Which Salesforce API should OpenClaw use?

The REST API v58+ is the most practical for OpenClaw automations. It's JSON-based, well-documented, and covers all CRUD operations on standard and custom objects.

Can OpenClaw run SOQL queries against Salesforce?

Yes. Use the /services/data/vXX.0/query endpoint with URL-encoded SOQL. Your agent can build and execute SOQL queries dynamically based on your requests.

Is the Username-Password OAuth flow secure for production?

It works but is less secure than JWT Bearer flow for production. For high-security environments, set up the JWT Bearer flow with a certificate. For internal automations, username-password is commonly used.

Can OpenClaw handle Salesforce's API rate limits?

Salesforce has daily API call limits per org. OpenClaw respects these if you build retry logic into your skills. Avoid tight cron loops — batch operations and schedule during off-peak hours.

What to do next

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